Agency owners with 30–100 clients already have an internal CRM. They lack a place where each client sees only their CPL, ROAS, and spend — per contract, never another client.
A month-end spreadsheet creates two problems: numbers drift between AM and client, and there is no web place to approve a campaign. Agency OS portal is built for those two jobs.
Data boundary
One space per client. Agency staff see many clients. The client sees only their contract. That is an operating rule, not decoration.
Agency OS lists five clients. Expansion is contractual — not a public seat price below the brand floor.